• Great article from Daily News - Erotica boom sparked by steamy best-seller Fifty Shades of Grey inspires MEN to embrace sex toys

    We at Velv'Or are very happy Lovehoney acknowledges the gap in the market and is following our footsteps with launching a collection solely for men. And sincerely hope many retailers will follow them and offer a great range of products for men in the near future.

    As many retailers already know we are very willing to provide them with advise about a suitable assortment of products for their store. So if you are a buyer of men's products please don't hesitate and us an e-mail.

    Our goal is to make men - especially heterosexual men - more aware of their sexuality and the fun and benefits of using products to enrich their life.

    Copy of the Daily Mail text
    From http://www.dailymail.co.uk/femail/article-2616859/Fifty-Shades-Way-Hey-erotica-boom-sparked-steamy-best-seller-inspires-MEN-embrace-sex-toys.html

    Erotica boom sparked by steamy best-seller Fifty Shades of Grey inspires MEN to embrace sex toys
    Developed by Tracey Cox and Lovehoney over years of research 
    Cox hopes they, 'educate men and provide solutions to their sexual needs'

    PUBLISHED: 10:12 GMT, 1 May 2014 | UPDATED: 14:55 GMT, 1 May 2014

    Fifty Shades of Grey has a lot to answer for.

    Not only has the bestselling book sparked a revolution in bondage-inspired lingerie, been credited for reviving millions of sex lives and even encouraging people to experiment with light bondage, it’s now inspired a new range of sex toys - sex toys for men, that is.

    Launched by the UK’s leading sex toy manufacturer, Lovehoney and developed with sex and relationship expert and MailOnline contributor Tracey Cox, Edge is the world’s first mainstream male sex toy range.

    Cox has spent years developing the products and interviewed thousands of men who want to improve their sex lives.

    She says: 'I have been writing, researching and talking about sex in books and on television and radio for 25 years and I get asked the same questions by men the world over.

    'It’s always the same three: Am I big enough? Am I hard enough? How do I last longer?"'

    Tracey Cox added of the range: 'The time is right to launch the world’s first mainstream range of products aimed solely at men and the aim of Edge is to educate and inform men and to provide simple and effective solutions to their top three sexual needs.'

    The innovative collection of products has been designed to improve male sexual performance and help men last longer in bed.

    Products such as the Edge Penis Pump can improve the size and quality of a man’s erection, according to research.

    Lovehoney report that sales of sex toys to men have soared since the book’s publication in 2012. Written by British E L James, it’s sold over 100 million copies worldwide and is currently being made into a Hollywood film starring Irish actor Jamie Dornan as it’s controversial antihero, Christian Grey.

    Grey, a gorgeous billionaire with a Red Room for his BDSM antics, has inspired British men to be better and more adventurous in bed, according to Love Honey.

    They credit the book’s phenomenal success and - the TV show Sex and  the City - for transforming the male sex toy market, which is now worth a staggering £10 million a year and is predicted to be the fastest growing sector of the sex toy industry in 2014.

    ‘Sales of male sex toys have been steadily increasing over the last decade and it is the fastest growing sector in the market,' says Cox.

    'We think lots of men will try out these new toys in the hope of improving their performance in bed. And lots of women will buy the products for their partners for the same reason!'

    The range includes the Stamina & Enhancing Pump, which 'creates a vacuum to improve blood flow to the penis, ensuring healthy, firm erections.

    Also, the Adjustable Stamina Ring, a silicone ring designed to make erections last longer and look more impressive and the Stamina Ring Set, doughnut-shaped rings in three sizes for contrasting tightness and intensity.

    Finally, the Intense Stimulation Stamina Sleeve is used to intensify 'solo sex' and Extreme Sensation Personal Lubricant can be used safely on both men and women.

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